Ambassadors
Introducing someone to Open CPD
People ask us regularly whether there is a referral scheme. The honest answer is that there is no formal programme, and that we are still glad to hear from you if you have sent someone our way.
What actually happens
We are asked about this often enough that it deserves a straight answer, so here it is. There is no formal ambassadors programme at the moment. No referral codes, no dashboard, no tiers, no targets, and nothing to sign.
What does happen is simple. If you introduce someone to Open CPD and they become a customer, tell us, and we will thank you properly. In practice that usually means credit on your own Open CPD account, which you can spend on issuing certificates. If you do not hold an account, say so and we will work out something that suits you.
The amount is agreed case by case rather than set by a rule, because the introductions people make vary enormously. Someone who mentions us to a colleague and someone who brings a membership body with two hundred trainers have not done the same thing, and a fixed percentage would treat them as if they had.
How to do it
- 1Introduce us
An email introduction, a mention in a conversation, or pointing someone at the site. Whatever fits the relationship. You do not need a code and there is nothing to track.
- 2Tell us who it was
Send us a line saying who you have introduced, ideally before or around the time they get in touch. This is the only step that matters, because without it we genuinely will not know.
- 3We take it from there
Onboarding, support and everything after is ours to handle. You are not expected to explain the platform, answer questions or provide support of any kind.
- 4We say thank you
If they become a customer, we come back to you and agree how to recognise it. Account credit is the usual answer, and we will discuss anything else if that does not suit.
Who tends to do this
Mostly people who talk to training providers as part of their working life without being one themselves: consultants, coaches, speakers, association and membership body staff, event organisers, and people running learning teams inside larger organisations.
You do not need to deliver training to introduce someone. Most of the people who do this simply know a provider who is paying too much for a logo, or one whose certificates are not doing them any favours, and think the conversation is worth having.
Some mention us because of the credit. Most do it because they think good training deserves recognition that means something, which is a fair reason and the one we would pick.
Please describe what we do accurately when you introduce us. Open CPD does not review, approve or endorse anybody's training, and we are not a regulator or an accrediting body. The correct descriptions are systems accredited through Open CPD, powered by Open CPD, or CPD certified by the provider's own organisation.
That matters more than it sounds. The value of the whole thing rests on certificates meaning exactly what they say, and an introduction that oversells it does the person you introduced no favours.
Frequently asked questions
- Is there an Open CPD referral programme?
- Not a formal one. There are no referral codes, tiers or targets. If you introduce someone who becomes a customer and you tell us, we will put credit on your account or agree something else that suits you.
- How much do I get for a referral?
- It is agreed case by case rather than set by a fixed percentage, because introductions differ enormously in scale. Tell us who you introduced and we will come back to you.
- Do I need a referral code or a link?
- No. There is nothing to generate and nothing to track. Just tell us who you have introduced, ideally around the time they get in touch, since otherwise we will not know to connect the two.
- Do I need to be an Open CPD customer to introduce someone?
- No. Account credit is the most convenient form of thanks if you do hold an account, and if you do not, tell us and we will work out something appropriate.
- Will I have to support the person I introduce?
- No. Onboarding, questions and ongoing support are all ours. There is no expectation that you explain the platform or help anyone use it.
Introduced someone?
Tell us who, and we will come back to you about how to say thank you.